Corporate Brand Reputation: Creating an Environment of Trust What reputation means for today’s businesses According to Bo Bennett, PhD, Author of Year To Success “A referral is the key to the door of resistance.” A resistant customer will take a step back, jump... Digital Transformation Industry 28 Oct 2023 Product
A Spotlight on Media Monitoring and Brand Intelligence Media monitoring has transformed over the years from simple news clipping services to real-time business intelligence that can monitor your brand, customer experience, competition and marketing effect... Digital Transformation Industry 28 Oct 2023 Product
Crisis Communications: What to Do When a Crisis Occurs No matter how long a company has been in business, the possibility of an unpredictable crisis occurring can be looming in the dusty forgotten corners of the office. If an organization is unprepared or... Digital Transformation Industry 24 Oct 2023 Product
Competencies to manage information Competencies to manage information In 2004, the management system " Information Management Body of Knowledge " was first published on the World Wide Web and set out to show that the required managemen... Digital Transformation Industry 24 Oct 2023 Corporate
Skip the Reactive and Go Proactive Organizations transition from a reactive approach to a proactive one, by planning, anticipating and addressing issues before they escalate! Data Collection and Analysis : Real-time Data Monitoring : D... Digital Transformation 24 Oct 2023 Corporate
Business Insights: Ways to use SophoTree to research trends in your industry Staying on top of the latest trends in your industry can help your company to stay ahead in its market. “Business research can help you determine what potential customers want, which can guide you tow... Digital Transformation 24 Oct 2023 Corporate
Digital Transformation in the Era of Generative Artificial Intelligence Digital transformation in the era of generative AI represents a significant evolution in how businesses and organizations operate and leverage technology. It involves the integration of generative AI ... Digital Transformation 7 Oct 2023 Corporate
Terminology for Non-Geeks: NLP, NER and More Big Data is a combination of well-known and less common technologies and is used mostly by larger organizations and innovative start-ups to solve problems or find insights. Retail companies, for examp... Digital Transformation 15 Sept 2023 Product
Generative AI & Digital Transformation Meet Political Campaigns Introduction Out with the old and in with the new. Even politicians have found it increasingly obligatory to change strategic campaigning to develop with the technological advances of the time. Big da... Digital Transformation 12 Jul 2023 Product
SophoTree: Emotion Analysis, Language Specific Analytics and Interlinked Data Business opportunities exist all over the world, but first we must be aware that they exist in order to take advantage of the opportunity. Businesses need to keep on top of their market, industry or s... Digital Transformation 13 Jun 2023 Product
