Corporate Strategy: How to Build Community Engagement Are discussions on community engagement buzzing around your office or business meetings? If you have not yet sat down and had a serious talk on community engagement, maybe now is the time to jump on t... Digital Transformation Industry 28 Oct 2023 Product
How Small Business Can Use Big Data Analytics for Marketing Insight Big Data doesn't just explore statistics but uses intelligence to look for patterns within the data. Many small businesses use big data platforms to monitor customer behavior on their websites, online... Digital Transformation Industry 28 Oct 2023 Product
Media Intelligence: A survival guide through the Big Data era Ever looked at your phone during the day and felt intimidated by the large quantity of information available to you with one scroll? Probably. Now, imagine put this situation under the business scope.... Digital Transformation Industry 28 Oct 2023 Product
How to Build a High-Performing Public Affairs Team Let’s face it, having a successful business is near to impossible if there’s not an exceptional team working behind the scenes to make it all happen. The employees are the backbone of the company and ... Digital Transformation Industry 28 Oct 2023 Product
How to Leverage Big Data in Your Communications Strategy In an interview with Business Insider , Professor Patrick Wolfe stated, “The rate at which we're generating data is rapidly outpacing our ability to analyze it. The trick here is to turn these massive... Digital Transformation Industry 28 Oct 2023 Product
Corporate Brand Reputation: Creating an Environment of Trust What reputation means for today’s businesses According to Bo Bennett, PhD, Author of Year To Success “A referral is the key to the door of resistance.” A resistant customer will take a step back, jump... Digital Transformation Industry 28 Oct 2023 Product
A Spotlight on Media Monitoring and Brand Intelligence Media monitoring has transformed over the years from simple news clipping services to real-time business intelligence that can monitor your brand, customer experience, competition and marketing effect... Digital Transformation Industry 28 Oct 2023 Product
How do you manage knowledge? Knowledge Management Knowledge management ( KM ) is the collection of methods relating to creating, sharing, using and managing the knowledge and information of an organization. It refers to a multidi... Industry 24 Oct 2023 Corporate
Crisis Communications: What to Do When a Crisis Occurs No matter how long a company has been in business, the possibility of an unpredictable crisis occurring can be looming in the dusty forgotten corners of the office. If an organization is unprepared or... Digital Transformation Industry 24 Oct 2023 Product
Introduction to Market Intelligence Managing Intelligence Information, as we know it today, includes both electronic and physical information. The organizational structure must be capable of managing this information throughout the info... Industry 24 Oct 2023 Corporate
Competencies to manage information Competencies to manage information In 2004, the management system " Information Management Body of Knowledge " was first published on the World Wide Web and set out to show that the required managemen... Digital Transformation Industry 24 Oct 2023 Corporate